The value of a brand lies in the demand it creates. Wherever brands intersect with people are opportunities to create interaction, reaction and action. We put brands to work.
It’s why we consistently win awards for effectiveness as well as creativity. It’s why our work gets nominated as best practice for global brand execution.
It’s why our clients look to us to implement campaigns across multiple channels, beckoning their customers along the path to purchase. It’s why we consistently push the boundaries of creativity and technology, taking our clients into new and fruitful territories, challenging conventional thinking with creative firepower and brave hearts.
If you are looking for an agency that makes every dollar of your budget work every day to create demand for your brand, then you’ve come to the right place. Welcome aboard.
Sales Team Development
Liz generates the kind of leads that makes it easier for my trainees to convert - if you want results, engage her services! I had the pleasure of working with Liz while Red Ark were developing the brand positioning and implementation program for Mortgage Choice. Having completed corporate sales training for many large and medium organisations, Liz's attitude towards working collaboratively with other key stakeholders came as a pleasant surprise. Her can do, no B-S attitude and her willingness to be open to learning make her a stand out in an industry big on promises and short on delivery. I have recommended (and will continue to recommend) Liz and the Red Ark team to any client serious about creating an ROI
Liz is one of the few Agency leaders who understands social media and digital in context of the broader marketing mix... the Resonate team have enjoyed partnering with Red Ark!
The Red Ark team was initially invited into Mortgage Choice to perform a ‘persuasion architecture‘ refresh of its public website. Based upon the award winning success of that assignment, Liz was offered the opportunity to pitch Red Ark as the company’s brand and marketing advisor. The approach Liz took to developing her proposal was truly refreshing. She spent hours working with the company’s executive team, seeking to understand the core components of the Mortgage Choice customer proposition. She attended workshops with other third-party advisors and contributed vigorously to discussions, at all times seeking out the simple essence of the company’s brand. The result was a proposal full of succinct, consistent and powerful marketing messages, which won Red Ark the business. Liz Rowell and Red Ark had won out over the competition by demonstrating experience, knowledge and a true partnership approach.
I have had the pleasure of knowing and working with Liz for over four years in various capacities. Liz is terrific at what she does in the Marketing space. RedArk is one of our core partners in our customer innovation space. She is creative, commercially savvy, patient and a great thought partner. She is also just a pleasure to deal with. She has built an exceptionally talented team that jumps in and gets a job done. Further I have known Liz as a board member and client of mine (on the Quest for Life project). She was challenging yet pragmatic and had limitless energy for this terrific cause. Lastly I have hired Liz to do creative work for us at ATK as well. She is creative, unafraid to challenge convention and highly dependable. I have no doubt that Liz and Red Ark are among the best professionals in this space that I have had the pleasure to work with.
Liz has always delivered highly effective and creative campaigns. She and her colleagues have been a pleasure to work with delivery of the client's requirements over expectations their mantra. I highly recommend Liz if you are wanting someone who will be passionate about your business, deliver exceptional campaigns on budget and on time, and prides themselves on working in partnership with the client.
I had the pleasure of working with Red Ark while I was with BRITA. Red Ark were instrumental in bringing BRITA Australia and their online presence into the 21st century, delivering our new local website and content hub, social media content and numerous promotional campaigns, that drastically improved engagement rates. Many agencies claim to be business partners but never has it been more true than when working with Red Ark. They were strategic partners and true brand custodians. Their account management and support constantly exceeded expectations and their creative team was one of the best I have worked with. I will no doubt work with Red Ark again, and obviously, would have no hesitation in recommending them to any business.
You go the extra mile to deliver work above expectations. Excellent understanding and translation of briefs into concepts.
Our CEO is in love with real buying power. He said he has a lot of CEO friends who have all been calling to say they have heard the radio and seen the billboards and Top Gear etc and they love the “freshness, cleanness and colour” of the creative, and the tagline is exactly where Pickles need to be positioning themselves. I’m so happy, excited and thankful for all of the creative, time, effort and support. You guys rock.
Creative Industries Innovation Centre
Liz runs a fantastic marketing agency. Red Ark is an agency without an ego and is reflective of Liz's style and approach She and the team are dedicated to getting the best result for clients. They pride themselves on a well researched insights led marketing and they understand the importance of really immersing themselves in the clients brand...and the approach pays dividends. I have referred Liz and Red Ark to a number of my clients.
Doctors' Health Fund
Red Ark has taken our brand on a great Journey over the last 10 years and we are now the second highest growing health fund among 34 health funds. Red Ark is majorly responsible for that through our branding/messaging and campaign strategies. It hasn’t been all about work though, the DHF and Red Ark professional relationship has turned into a pleasant friendship, which most definitely has contributed to our success.
We have a strong relationship with these members .....they could not fault anything....their words "Rheem the true market leader"......Install a rheem. Well done on a great promotion and the effort you put into making it work.
2 Northcote St
St Leonards NSW 2065
+612 9437 1377